LeCoultre & Cie was founded in 1833 by Antoine LeCoultre.
LeCoultre was known for being an inventor and his devotion to precision wristwatch design.
As early as 1844, he was measuring microns and developed the world’s most precise measuring instrument, the “Millionometer,” which measured components to the nearest thousandth of a millimeter.
The quality of movements LeCoultre designed did not go unnoticed.
They were the main supplier for movements for the Patek Philippe until 1910.
LeCoultre’s motto was: “We must base our experience on science.”
The firm became the leading supplier of movements, parts and tools to the watch-making industry in Switzerland.
From 1910-1919, LeCoultre produced approximately 40,000 movements.
They were sold for 100 to 400 French francs each.
In 1925, the grandson of the founder, Jacques-David LeCoultre, met Parisian watchmaker Edmond Jaeger.
At the time, Jaeger was the exclusive supplier of watch movements for Cartier.
From their friendship, a new venture was born: Jaeger-LeCoultre.
A few of the most recognizable watches made by Jaeger-LeCoultre are the “Reverso,” the “Futurematic” and the “Memovox.”
In the 1960s, an Italian dealer came to visit the factory.
He bought several Reverso cases, fitted them with movements, and took them back for sale.
The watches sold out immediately.
Today, the Reverso is the most popular model made.
Jaeger-LeCoultre is still in business today.
Their factory is only a few feet away from the site of where the original factory stood.
To date, they still manufacture their own bracelets, cases, dials, hands and movements.